Collaborating To Win
Scientists and salespeople alike agree – better collaborators produce better outcomes. Yet collaboration is a poorly understood behavior, often confused with teamwork or simply working nicely with others.
Collaborating to Win™ is our groundbreaking assessment of personal collaborative ability drawn from our experiences with front-line collaborators across multiple industries. Collaborating to Win asks and answers the questions:
- Do our people engage in the right collaborative activities?
- Do they have the skills to do them well?
- Do they practice what they believe about collaboration?
The assessment produces a metric. The Collaborative Index provides a measure that is used to:
- Provide an objective measure of collaborative ability
- Analyze the reasons for differences in performance
- Highlight the best practices of top performers
- Inform professional development efforts
- Provide a window into the ground level of important collaborations
"The Rhythm of Business' framework for value exchange through collaboration has enabled us to begin to change traditional behaviors and shift our thinking about what our suppliers' value. We've used that insight to engage in activities that are resulting in increased value for all concerned. By changing the conversations with these key suppliers we have improved communication in a way that is allowing us to realize previously unreachable objectives.
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- Gary L. Smith, Well Operations Lead, Global Procurement Services, ConocoPhillips
- Gary L. Smith, Well Operations Lead, Global Procurement Services, ConocoPhillips
"There are not many good metrics for measuring collaboration. The Collaborating to Win assessment gave us an excellent combination of quantitative and qualitative information. The excellent synthesis provided us with valuable insight, affirmation, and a clear path moving forward. We will continue to measure our Collaborative Index!
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- Eric Talbott, Vice President, Sales Strategy, Novartis Pharmaceuticals Corporation
- Eric Talbott, Vice President, Sales Strategy, Novartis Pharmaceuticals Corporation
"The Collaborating to Win data confirms that the optimal management of our alliances by the Field Sales Force can result in incremental sales… The sales force collaboration initiative makes it easy to understand why BI is leading the industry in this area
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- Bob Johnson, Senior VP Sales, Boehringer Ingelheim Pharmaceuticals, Inc.
- Bob Johnson, Senior VP Sales, Boehringer Ingelheim Pharmaceuticals, Inc.

